Privacy Policy

1. General Description

Zuphire San. Tic. Ltd. Şti. ("Zuphire", "Company" or "we") is committed to protecting the privacy of users who visit the website at www.zuphire.com ("Website") and processing their personal data in accordance with Law No. 6698 on the Protection of Personal Data ("KVKK") and relevant legislation. This text explains the procedures and principles regarding the processing of personal data of Website visitors, members, and guest customers, the use of cookies, membership conditions, and marketing communications.

2. Data Controller Information

3. Collected Personal Data

The following categories of personal data may be processed by Zuphire:

• Identity information: Name, surname, Turkish ID number (when required), gender.
• Contact information: Address, email, phone number.
• Customer transaction information: Order history, invoice information, delivery address, payment method.
• Membership information: Username, password, membership date.
• Marketing data: Campaign preferences, notification permissions, email/SMS consent information.
• Technical data: IP address, browser type, device information, cookie records, session history.

4. Personal Data Processing Purposes

Your personal data is processed for the following purposes:

• Execution of membership and order processes,
• Establishment and performance of product/service sales contracts,
• Customer relationship management and after-sales support,
• Execution of return and warranty processes,
• Fulfillment of legal obligations (invoice, accounting, etc.),
• Transmission of marketing and campaign announcements (with explicit consent),
• Improvement of Website technical security and user experience,
• Prevention of fraud and response to legal requests.

5. Legal Basis

Your personal data is processed for the following legal reasons:

• Being necessary for the establishment or performance of a contract (example: shopping transaction),
• Fulfillment of the Company's legal obligations,
• Existence of explicit consent of the data subject (example: sending campaign messages),
• Being necessary for data processing within the scope of legitimate interest.

6. Transfer of Personal Data

Your personal data may be shared with the following persons or organizations only when required by service provision, in compliance with data security obligations:

• Logistics companies (for delivery),
• Banks and payment service providers,
• Accounting and financial advisors,
• IT infrastructure and hosting companies,
• Authorized public institutions and legal authorities.

International transfer is made only when the conditions specified in KVKK Article 9 are met and necessary measures are taken.

7. Personal Data Retention Period

Your personal data is retained for the period specified in the relevant legislation or required by the processing purpose. After these periods, your data is securely deleted, destroyed, or anonymized.

8. User Rights

In accordance with Article 11 of KVKK, by applying to Zuphire:

• Learning whether your personal data is being processed,
• Requesting information if it has been processed,
• Learning whether it is used in accordance with its purpose,
• Learning about transfers to third parties domestically or internationally,
• Requesting correction or deletion of data,
• Objecting to processing,
• You have the right to request compensation if you suffer damage.

You can exercise these rights by sending an email to info@zuphire.com.

Applications are finalized within 30 days at the latest.

9. Cookie Policy

Our Website uses cookies to provide you with better service. Cookies help us remember information such as pages you visit, your preferred language, or your cart contents.

Cookie types:

• Necessary cookies: Required for the site to function.
• Performance cookies: Analyze site usage.
• Advertising and targeting cookies: Provide personalized content for marketing purposes.

You have the right to reject or delete cookies through your browser settings. However, please note that some features may be disabled.

On your first visit to our Website, an information pop-up about cookie usage is displayed and your explicit consent is obtained.

10. Membership and Terms of Use

• Users are obliged to provide accurate and complete information when becoming a member.
• Guest sales are possible; however, some advantages can only be used with membership.
• Member accounts are personal and non-transferable.
• Zuphire reserves the right to change membership conditions and content at any time.
• Any membership cancellation request must be submitted in writing to info@zuphire.com.

11. Marketing Communication

You can participate in campaign and promotion notifications by giving your explicit consent during or after membership. You can withdraw this permission at any time by clicking the "unsubscribe" link in the email/SMS or by writing to info@zuphire.com.

12. Security and Data Protection

Zuphire takes necessary technical and administrative measures to prevent loss, unauthorized access, or disclosure of personal data. Payments are made through secure encryption protocols (SSL, etc.).

13. Policy Changes

This text may be updated due to legislation or company practices. The current version is always published at www.zuphire.com.

14. Contact